Number Research

Quantitative Research Made Accessible

Complex studies explained in plain English. Evidence-based insights from data driven research translated for everyone to understand.

Featured Study

Immigration, Innovation, and Wages in the U.S.: What the Research Really Says

In this article, we’ll explore how immigration affects both innovation and wages in the U.S., drawing on decades of studies. We’ll also compare how different researchers have tried to measure these effects—sometimes reaching very different conclusions. The goal is to make complex economics research accessible, so you can see what the evidence shows and why scholars sometimes disagree.

By S.J. Nam

Latest Studies

The True Origin of Korean Red Pepper

This article examines the three leading hypotheses—Japan, China, and South America—and strengthens the discussion with **academic research, historical documents, and DNA evidence**. The result is a nuanced, historically accurate explanation that goes far beyond the common myths.

By S.J. Nam

Apple Is Running Out of Big Markets: Why the Next $120B Category Doesn’t Exist (Yet)

Apple stands at a pivotal moment. With nearly $400 billion in annual revenue, the company has outgrown most consumer markets on the planet. TVs, wearables, smart home devices, even VR and AI — none are big or profitable enough to meaningfully move Apple’s needle. As the search for the “next iPhone” continues, Apple faces a new reality: there are no existing markets left that can add $120B+ in new growth. The future will depend not on entering new industries, but on creating entirely new ones — and redefining how billions of people interact with technology.

By S.J. Nam

Allocating Electricity

Discover how rising data center demand is straining the US grid and explore new approaches to manage electricity allocation.

By S.J. Nam